{"id":39169,"date":"2023-01-31T00:00:00","date_gmt":"2023-01-31T00:00:00","guid":{"rendered":"https:\/\/www.board.com\/board-designado-proveedor-representativo-en-la-guia-de-mercado-de-gartnerr-2022-para\/"},"modified":"2025-04-09T06:42:03","modified_gmt":"2025-04-09T06:42:03","slug":"board-designado-proveedor-representativo-en-la-guia-de-mercado-de-gartnerr-2022-para","status":"publish","type":"post","link":"https:\/\/www.board.com\/es\/news\/board-designado-proveedor-representativo-en-la-guia-de-mercado-de-gartnerr-2022-para","title":{"rendered":"Board designado Proveedor representativo en la Gu\u00eda de mercado de Gartner\u00ae 2022 para Aplicaciones de Retail Assortment Management: Productos con ciclo de vida breve"},"content":{"rendered":"\t
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\n\t\t\t\t\t\t\t\t\t\tmartes, 31 enero 2023<\/strong>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tLondon, UK<\/strong>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t
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Board designado Proveedor representativo en la Gu\u00eda de mercado de Gartner\u00ae 2022 para Aplicaciones de Retail Assortment Management: Productos con ciclo de vida breve<\/h1>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
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Board, un proveedor l\u00edder en soluciones de planificaci\u00f3n inteligente que ayudan a las organizaciones a planificar mejor, obteniendo informaci\u00f3n accionable y mejores resultados, ha anunciado hoy que ha sido designado Proveedor representativo en la Gu\u00eda de Mercado de Gartner 2022 para Aplicaciones de Retail Assortment Management (RAMA): Productos con ciclo de vida breve.<\/p>\n\n\n\n

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\u201cConsideramos que este importante reconocimiento en la \u00faltima Gu\u00eda de Mercado de Gartner demuestra el papel crucial que desempe\u00f1a Board en gesti\u00f3n de categor\u00edas y planificaci\u00f3n de surtidos de retail dentro de una estrategia de transformaci\u00f3n digital del retail\u201d, afirma el CEO de Board Marco Limena. \u201cLos l\u00edderes del retail est\u00e1n acelerando la planificaci\u00f3n inteligente con Board para lograr estrategias comerciales integradas y transformar procesos vitales de comercializaci\u00f3n y surtidos\u201d.<\/p>\n<\/blockquote>\n\n\n\n

Seg\u00fan el informe, \u201clas Aplicaciones de Retail Assortment Management son primordiales para modernizar los procesos de comercializaci\u00f3n de las mercanc\u00edas como parte de la estrategia de transformaci\u00f3n digital del negocio en la comercializaci\u00f3n unificada de retail. Los CIO pueden utilizar este informe para identificar proveedores de soluciones RAMA capaces de facilitar la transformaci\u00f3n.<\/p>\n\n\n\n

La Gu\u00eda de Mercado recomienda que los CIO de innovaci\u00f3n y transformaci\u00f3n digital del retail colaboren con la alta direcci\u00f3n para crear un proceso de comercializaci\u00f3n orquestado, donde las Aplicaciones de Retail Assortment Management (RAMA) act\u00faen como un eje de an\u00e1lisis, planificaci\u00f3n y ejecuci\u00f3n que sustituya a las herramientas de hojas de c\u00e1lculo manuales.<\/p>\n\n\n\n

 <\/p>\n\n\n\n

Puede acceder a la Gu\u00eda de Mercado de Gartner completa aqu\u00ed<\/a>.<\/p>\n\n\n\n

 <\/p>\n\n\n\n

Seg\u00fan Gartner, las Aplicaciones de Retail Assortment Management (RAMA) facilitan procesos de comercio unificado que resultan cruciales para seleccionar los productos presentados al cliente en funci\u00f3n de sus necesidades. El t\u00e9rmino \u201cRAMA\u201d se basa en una \u201chuella\u201d que abarca las funciones de alto nivel de la planificaci\u00f3n avanzada de surtidos para productos con ciclo de vida breve, como ropa, art\u00edculos de temporada y especializados.<\/p>\n\n\n\n

Seg\u00fan la Gu\u00eda de Mercado producida por los analistas Jonathan Kutner y Robert Hetu en el marco de la iniciativa de innovaci\u00f3n y transformaci\u00f3n digital en retail de Gartner, los retailers no pueden mantener un enfoque tradicional y amplio de los surtidos, porque los clientes demandan selecciones m\u00e1s depuradas y acordes a sus estilos de vida.<\/p>\n\n\n\n

El informe recomienda que los CIO implanten aplicaciones RAMA en sustituci\u00f3n de los enfoques tradicionales mediante la delimitaci\u00f3n y la concentraci\u00f3n en surtidos locales espec\u00edficos de la zona, y destaca la premisa de planificaci\u00f3n estrat\u00e9gica seg\u00fan la cual para 2024, en Norteam\u00e9rica y Europa, los retailers de nivel 1 reducir\u00e1n un 30% los costes de movimiento de inventario, lo que supondr\u00e1 un incremento dr\u00e1stico del flujo libre de efectivo para inversiones digitales y renovar\u00e1 los balances.<\/p>\n\n\n\n

 <\/p>\n\n\n\n

Descargo de responsabilidad de Gartner <\/strong><\/p>\n\n\n\n

Gartner, Market Guide for Retail Assortment Management Applications: Short Life Cycle Products, 21 de noviembre de 2022, Robert Hetu, Jonathan Kutner<\/p>\n\n\n\n

GARTNER es una marca comercial registrada y una marca de servicio de Gartner, Inc. y\/o sus filiales en EE. UU. e internacionalmente, que se utiliza aqu\u00ed con permiso. Todos los derechos reservados.<\/p>\n\n\n\n

Gartner no respalda a ning\u00fan proveedor, producto o servicio citado en nuestras publicaciones de investigaci\u00f3n, ni aconseja a los usuarios de tecnolog\u00eda que elijan \u00fanicamente a los proveedores con mejores calificaciones u otras designaciones. Las publicaciones de investigaci\u00f3n de Gartner reflejan las opiniones de la organizaci\u00f3n de investigaci\u00f3n de Gartner y no deben interpretarse como declaraciones de hechos. Gartner rechaza cualesquiera garant\u00edas, expresas o impl\u00edcitas, con respecto a esta investigaci\u00f3n, incluidas cualesquiera garant\u00edas de comerciabilidad y adecuaci\u00f3n para un fin particular.<\/p>\n\n\n\n

 <\/strong><\/p>\n\n\n\n

Acerca de Board<\/strong><\/p>\n\n\n\n

La plataforma de Intelligent Planning de Board ofrece soluciones que ayudan a m\u00e1s de 2.000 organizaciones de todo el mundo a planificar de forma m\u00e1s inteligente, lo que permite obtener informaci\u00f3n pr\u00e1ctica y mejores resultados. Board ayuda a las empresas l\u00edderes a descubrir conocimientos cruciales que impulsan las decisiones de negocio y a unificar la estrategia, las finanzas y las operaciones a trav\u00e9s de una planificaci\u00f3n m\u00e1s integrada e inteligente para lograr un control total del rendimiento. Al asociarse con Board, empresas mundiales como H&M, BASF, Burberry, Toyota, Coca-Cola, KPMG y HSBC han transformado digitalmente sus procesos de planificaci\u00f3n.<\/p>\n\n\n\n

www.board.com<\/a>\u00a0<\/p>\n\n\n\t\t\t\t<\/div>\n\n\t\t\t\t

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Comunicados de prensa recientes<\/h2>\n\n\n\t<\/div>\n\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/section>\n\n\t\n\n\t
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\n\t<\/a>\n\t6 mayo 2025<\/span>\n\t

Board presenta los nuevos productos Foresight y Signals: revolucionando la planificaci\u00f3n empresarial con IA e inteligencia econ\u00f3mica<\/h2>\n\t\n\t\tLee el art\u00edculo ahora<\/span>\n\t\t<\/span>\n\t<\/a>\n<\/article>\n\n
\n\t<\/a>\n\t19 febrero 2025<\/span>\n\t

Board presenta los nuevos productos Foresight y Signals: revolucionando la planificaci\u00f3n empresarial con IA e inteligencia econ\u00f3mica<\/h2>\n\t\n\t\tLee el art\u00edculo ahora<\/span>\n\t\t<\/span>\n\t<\/a>\n<\/article>\n\n
\n\t<\/a>\n\t20 noviembre 2024<\/span>\n\t

Board reconocido como un L\u00edder en el Gartner\u00ae Magic Quadrant\u2122para Software de Planificaci\u00f3n Financiera por tercer a\u00f1o consecutivo<\/h2>\n\t\n\t\tLee el art\u00edculo ahora<\/span>\n\t\t<\/span>\n\t<\/a>\n<\/article>\n\n
\n\t<\/a>\n\t13 noviembre 2023<\/span>\n\t

Board, el l\u00edder en Intelligent Planning, nombra al veterano de la industria de datos Jeff Casale como Consejero Delegado<\/h2>\n\t\n\t\tLee el art\u00edculo ahora<\/span>\n\t\t<\/span>\n\t<\/a>\n<\/article>\n\n
\n\t<\/a>\n\t7 noviembre 2023<\/span>\n\t

Board lanza una nueva soluci\u00f3n de consolidaci\u00f3n e informaci\u00f3n de grupo<\/h2>\n\t\n\t\tLee el art\u00edculo ahora<\/span>\n\t\t<\/span>\n\t<\/a>\n<\/article>\n\n
\n\t<\/a>\n\t21 junio 2023<\/span>\n\t

Board International anuncia los resultados de su Encuesta Mundial sobre Planificaci\u00f3n Empresarial<\/h2>\n\t\n\t\tLee el art\u00edculo ahora<\/span>\n\t\t<\/span>\n\t<\/a>\n<\/article>\n\t\t\t<\/div>\n\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\tVer m\u00e1s art\u00edculos<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/section>\n\n\n\t
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Descubre lo que Board puede hacer por ti.<\/h2>\n\n\n\n

Echa un vistazo a nuestra Plataforma de Planificaci\u00f3n Empresarial en acci\u00f3n.<\/p>\n\n\t\n\t<\/div>\n\t\n\n\t

\n\t\t\n\t\t\n\t\t\tHabla con un experto<\/span>\n\t\t<\/a>\n\t\n\t\n\t<\/div>\n\t\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/section>\n\n\t","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":15985,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[208,65],"tags":[],"class_list":["post-39169","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release-es","category-sin-categorizar"],"acf":[],"yoast_head":"\nBoard named as a Representative Vendor in 2022 Gartner\u00ae Market Guide for Retail Assortment Management Applications: Short Life Cycle Products<\/title>\n<meta name=\"description\" content=\"Board listed by Gartner as one of the vendors for retailers seeking to enhance their short life cycle assortment process in latest Market Guide\" \/>\n<meta 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